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 {% block page_content %}
 <div class="page">
   <div class="container">
-    <div class="article">
+    <div class="article en-indent">
       <h1 class="content-header">Implementation</h1>
 
       <section>
-        <h2></h2>
+        <h2>Overview</h2>
         <p>
+          Studies show that not only is heavy metal pollution a severe issue, it is also prevalent around the world,
+          especially in water sources. Furthermore, water contamination may accumulate in soils and sediments. In China,
+          around 16.1% of arable land is potentially contaminated by heavy metals. According to statistics, heavy metal
+          contamination has led to an annual reduction of more than 10 million tons of grain production in China, and
+          more than 1200 tons of grain are contaminated by heavy metals each year, resulting in a cumulative economic
+          loss of 20 billion yuan.
+        </p>
+        <p>
+          However, the detection instruments and equipment are usually expensive and difficult to operate. Therefore,
+          most of the population it still difficult to detect heavy metals by themselves. To provide a more convenient
+          and cheaper approach to address this problem, our team designs a whole-cell biosensor kit that can test heavy
+          metal content conveniently and readily.
+        </p>
+      </section>
 
+      <section>
+        <h2>Target Users</h2>
+        <p>
+          Our product aims to provide sustainable biosensors for consumers who are potentially exposed to heavy metal
+          pollutants, Per our investigation, huge amounts of heavy metal pollutants are released into the environment,
+          contaminating the earth which means our testing equipment is available for all aspects of society for very
+          wide target groups, mainly including those people living around factories or people relying on underground
+          water that may be contaminated. For some individual fishermen's fast water testing and living environment may
+          contain heavy metals, most of the general public is not willing to spend a lot of money to test the water
+          source or food for heavy metals, not to mention some of them might be not aware of or not pay attention to
+          heavy metal pollution.
+        </p>
+        <p>
+          Since the current heavy metal testing process in the market is complicated and expensive, our product is a
+          portable detection kit with quite a lower price that can quickly and easily detect the presence of heavy
+          metals. Thus, our product will be more attractive to those individual aquaculture farmers and the general
+          public who have a requirement for drinking water. By utilizing our heavy metal detection kit, our customers
+          could easily and rapidly detect the presence of heavy metal pollution in food or water to avoid further harm
+          to health.
         </p>
       </section>
+
+      <section>
+        <h2>Product</h2>
+
+        <section>
+          <h3 class="upper"><u>Engineering Principle</u></h3>
+          <p>
+            Our project's aim is to create a biosensor in order to detect the heavy metal cadmium, zinc, and arsenic.
+            For cadmium and zinc, we utilize the operon CadA to express reporter feruloyl esterase in Bacillus subtilis.
+            Specifically, the CadA functions as an energy-dependent cadmium efflux ATPase and a metal-induced protein.
+            The repressor CzrA inhibited CadA. However, Cd2+ competitively binds to CzrA, thus enabling the reporter
+            feruloyl esterase to be expressed.
+          </p>
+          <div class="imager">
+            <img class="rw-65"
+                 src="https://static.igem.wiki/teams/4288/wiki/implementation/t-fujian-united-implementation-01.jpg"
+                 alt="">
+            <span class="figure">
+              <i>
+                The principle of the pET28a-Biosensor Function
+              </i>
+            </span>
+          </div>
+        </section>
+
+        <section>
+          <h3><u>Product Concept</u></h3>
+          <div class="imager">
+            <img class="rw-50"
+                 src="https://static.igem.wiki/teams/4288/wiki/implementation/t-fujian-united-implementation-02.jpg"
+                 alt="">
+            <span class="figure">
+              <i>
+                Operation procedure of our biosensor
+              </i>
+            </span>
+          </div>
+          <p class="indent-0">
+            As shown above, follow the below steps to use our biosensor:
+          </p>
+          <ol class="l-top-05 text-justify">
+            <li>Take out the bottle of our biosensor E.coli and the supplementary;</li>
+            <li>Collect the water sample and add it to the biosensor bottle;</li>
+            <li>Add the supplementary (4-NPB);</li>
+            <li>4ix the solution and wait for around 2 hours: no change means negative, otherwise positive (blue for Cd
+              presence; green for As presence);
+            </li>
+            <li>Heat or use chemical disinfectant to disinfect the solution;</li>
+            <li>Dispose of the solution and throw the tube into the container</li>
+          </ol>
+          <br>
+          <p class="indent-0">
+            Compared to current heavy metal detection instruments, our product has below features and advantages:
+          </p>
+          <ul class="l-top-05">
+            <li>Direct detection</li>
+            <li>Portability</li>
+            <li>Biodegradability</li>
+            <li>Easy operation</li>
+            <li>Affordability</li>
+            <li>General Accessibility (no specific license required)</li>
+          </ul>
+        </section>
+      </section>
+
+      <section>
+        <h2>Safety Concerns</h2>
+        <p>
+          Safety is the most regarded issue for H-Metal Silence throughout the entire project.
+        </p>
+        <p>
+          The whole process of our experiment adheres to the principle of safety, which not only meets the ethical
+          requirements of scientific research, but also ensures the guarantee of the experimental personnel and the
+          experimental environment during the entire experimental process. All the designs and operations strictly
+          follow the lab procedures and official guidelines. While we ensure biological, chemical, and general lab
+          safety, the heavy metal samples were disposed of correctly.
+        </p>
+        <p>
+          Finally, our final product will be the biosensor for heavy metal detection which includes our live engineered
+          bacteria and its supplementary. To avoid any leak by improper operation, we will require every user to read
+          our operation procedure before purchasing our product. However, we still have safety risks for current version
+          of our product.
+        </p>
+      </section>
+
+      <section>
+        <h2>Challenges</h2>
+
+        <section>
+          <h3 class="upper"><u>Technically</u></h3>
+          <p>
+            Recombinant bacteria containing our vector hold the risk of spreading antibiotic resistance via horizontal
+            gene transfer if the product is not disposed of correctly (if left undisinfected or improperly operated).
+          </p>
+          <p>
+            Due to the potential complexity of the sample, it may be necessary to perform a pre-treatment of the sample
+            to ensure the accuracy of the test. This is one of the problems we need to solve to make our products more
+            convenient for users.
+          </p>
+          <p>
+            So far we have not settled down on the method to quantify our detection results and further make them
+            visualized which will make our detection results more rigorous and reliable.
+          </p>
+        </section>
+
+        <section>
+          <h3><u>Marketing</u></h3>
+          <p>
+            Nowadays actually there are many research groups and technology companies working on the related biosensor
+            development, thus we need to speed up our product development so as to enter the market earlier and further
+            quickly establish a brand and upstream and downstream supply chains.
+          </p>
+          <p>
+            In addition, although we are aware of the serious heavy metal pollution issue, there still exist a lot of
+            people not aware of this according to our survey. A major challenge we are facing is how to improve
+            everyone's awareness of the prevention and control of heavy metals and start to pay attention to the harm of
+            heavy metals to the body and the environment. Only in this way can our products be recognized by the public.
+          </p>
+        </section>
+      </section>
+
+      <section>
+        <h2>Future Plan</h2>
+        <p>
+          To overcome those challenges listed above, we also addressed future plans accordingly as follows:
+        </p>
+
+        <section>
+          <h3><u>Technically</u></h3>
+          <p>
+            To avoid the leak of our engineered bacteria due to being undisinfected or improperly operated, firstly we
+            will consult with more experts to establish a Cell-Free Expression System that requires no live bacteria so
+            as to deal with the root risk.
+          </p>
+          <p>
+            To make the operation more user-friendly, we will modify the detection kit set, like adding another easy
+            part for preprocessing samples.
+          </p>
+          <p>
+            Besides, we will conduct more performance tests and further figure out the relation between heavy metal
+            concentration and other variables, like fluorescence intensity. This might help us to develop the method to
+            quantify the detection results in the future.
+          </p>
+        </section>
+
+        <section>
+          <h3><u>Marketing</u></h3>
+          <p>
+            The purpose of raising awareness of heavy metals through publicity is to increase the demand and popularity
+            of our products and expand the scale of the market. At a time when Chinese society is increasingly concerned
+            about the health and environmental safety, we will first improve our awareness through the popularization of
+            knowledge and publicity by spokespersons. In addition, we will spread the concept and attributes of our
+            products to them through some promotional strategies, such as advertisements, so as to expand the market as
+            much as possible.
+          </p>
+          <p>
+            Through our investigation, we found that most of the popular products in the market are heavy metal
+            treatment facilities, and they are usually large machines. The price of these products is relatively high
+            and the throughput is large. Compared with their products, our advantage is cheap and portable. We are
+            expected to enter the market with our simple operation and low price as the testing market grows year by
+            year. We could predict the rapid growth of our product in some specific areas where we could take initiative
+            to capture the market.
+          </p>
+        </section>
+      </section>
+
+      <section class="indent-0">
+        <h2>Reference</h2>
+
+        <p>[1]Ali, M. M. , Hossain, D., Al-Imran, A., Khan, M. S. , Begum, M., & Osman, M. H. (2021). Environmental
+          Pollution with Heavy Metals: A Public Health Concern. In M. K. Nazal, & H. Zhao (Eds.), Heavy Metals - Their
+          Environmental Impacts and Mitigation. IntechOpen.</p>
+        <p>[2]Chung, J. Y., Yu, S. D., & Hong, Y. S. (2014). Environmental source of arsenic exposure. Journal of
+          preventive medicine and public health = Yebang Uihakhoe chi, 47(5), 253–257.</p>
+        <p>[3]Kubier, A., Wilkin, R. T., & Pichler, T. (2019). Cadmium in soils and groundwater: A review. Applied
+          geochemistry: journal of the International Association of Geochemistry and Cosmochemistry, 108, 1– 16.</p>
+      </section>
     </div>
   </div>
 </div>